Distribution & Field Sales
Every rep, every branch, every SKU — visible profitability and decisions faster than the market
Distributors win or lose in the details: an ungoverned discount here, unexplained returns there, stock idle in one branch while another runs out. When numbers arrive late, those details become a monthly bleed.
Book an Executive Diagnosis SessionOperational challenges we know well
Late collections and receivables aging without early warning
Field discounts and offers outside approved policy
Inventory scattered across branches with no unified view or smart transfers
Reps managed by impression, not visit, coverage, and strike-rate numbers
True customer and SKU profitability unknown after cost-to-serve
Decision-makers
- Owner / CEO
- Commercial Sales Director
- Distribution Manager
- CFO
KPIs that matter
- Days sales outstanding (DSO) and receivables aging
- Post-discount margin by customer and SKU
- Inventory turnover per branch
- Visit coverage and order strike rate
- Share of invoices compliant with pricing policy
Core workflows
Distribution & Field Sales
Order-to-cash
From the rep's field order to invoice and collection in one digital flow, with credit limits enforced automatically.
Field sales management
Journey plans and coverage, policy-governed pricing and promotions, and performance tracking per rep and territory.
Inter-branch stock balancing
A unified stock view with automatic transfer suggestions before fast movers run out or slow movers pile up.
Suggested pilot scope
One branch and one field team: the full order-to-cash cycle with enforced credit limits and a daily profitability dashboard — within 6–10 weeks.
Risks we control
- Sales disruption during transition — managed with branch-by-branch rollout
- Rep resistance to digital capture — solved with a flow faster than paper and incentives tied to the data
- Duplicate, dirty customer and price data — cleansed before go-live